Development

Design to developer handoff is the process of transferring completed design work to an engineering team with enough clarity, specificity, and context that the product gets built accurately. Done well, what ships matches what was designed. Done poorly, weeks of careful design work erode into a product that looks slightly off in ways nobody can […]

Deciding whether to rebuild your product or iterate on what exists is one of the most consequential decisions a founder makes. Get it wrong in either direction and the cost is steep. Rebuild too soon and you waste months on a new version of a product that had not yet found its market. Iterate too […]